Inbox Automation & CRM for Instagram

See every DM, comment, and contact in one place. Tag, segment and track your Instagram audience like a real CRM.

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What is the Inbox Automation & CRM in Inrō?

One clean inbox for all conversations

See every DM, and automated conversation in one Smart Inbox.

Lead-generation use case of Inrō from a Instagram paid campaign.

Rich profiles for each contact

Every person gets a CRM-style profile with tags, campaigns, and full interaction history.

Lead-generation use case of Inrō from a Instagram paid campaign.

Simple IG segments and pipelines

Organise high-volume DMs into clear segments to prioritise replies and build automations.

Lead-generation use case of Inrō from a Instagram paid campaign.

How can I use the Inbox & CRM to grow my business?

Practical everyday practices that turn chaotic DMs into a clear pipeline.

Prioritize follow-ups

See who replied, clicked, or asked about pricing, so you know who to follow up with first.

Segment leads for next campaigns

Build segments like ‘clicked but didn’t buy’ or ‘past customers’ and use them for your next DM Campaign.

Keep support and sales organised

Handle support questions and sales conversations in the same inbox.

What tools are included?

Master your organization with these professional-grade tools, and see the full story behind every DM.

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Unified IG inbox

See all DMs, comment replies, mentions and automated conversations in one clean interface.

Rich contact profiles

View each follower’s history, tags, campaigns, and key interactions.

Folders & segments

Add tags and automatically update segments based on behaviour (commented, clicked, etc.).

Folders views

Build folders to organize conversations based on funnel stage or origin of leads.

Activity timeline

See a chronological feed of what automations, and campaigns your contacts were part of.

Search and filters

Find anyone by name, handle, tag, or action, and never lose track of conversations.

Get your Smart Inbox & CRM running in less than 5 minutes

Convert your followers into customers using our Inbox and CRM tools.

1

Connect your Instagram

Link your Instagram account and let Inrō start syncing DMs, comments, and new contacts.
2

See everything in one inbox

Monitor your incoming communications in one place with contact profiles created automatically.
3

Add folders and create views

Tag leads, clients, and segments, then build folder views to match how you work.
4

Use segments across Inrō

Use your CRM segments in DM Campaigns so every interaction becomes more targeted.
Start organising your inbox

How the Inbox Automation works

Frequently Asked Questions

What is an Instagram CRM?

An Instagram CRM lets you manage DM conversations, tag contacts, and track leads directly inside Instagram. Inrō's CRM is built on Meta's official API, so your account stays safe and all data is accurate.

Can I manage Instagram DMs from a desktop?

Yes. Inrō gives you a full inbox view on desktop where you can reply to DMs, filter conversations by tag or status, and assign leads to campaigns, without opening the Instagram app.

How do I tag and segment Instagram followers?

In Inrō, you can tag any contact manually or automatically based on their DM behavior. Segments update in real time and can be used to trigger campaigns or filter your inbox.

Can I track Instagram leads and sales in one place?

Yes. Inrō lets you track every lead from first DM to closed sale. You can tag contacts by stage, filter by status, and see your full pipeline without leaving the inbox.

Can multiple team members manage Instagram DMs together?

Yes. Inrō supports team inbox access so multiple people can manage conversations, assign leads, and reply to DMs from one shared workspace without sharing Instagram login credentials.

Can I see who messaged me on Instagram without replying in the app?

Yes. Inrō pulls all DM conversations into a desktop inbox in real time. You can read, reply, tag, and filter contacts without touching the Instagram app.

What is Instagram DM inbox management?

Instagram DM inbox management means organising, tracking, and responding to DM conversations at scale. Inrō adds CRM features on top (contact tags, lead status, filters, and campaign history) so your inbox becomes a sales tool, not just a chat window.

Ready to turn your Instagram DMs into a real CRM?

Organise conversations, track leads, and see the full story behind every Instagram DM.

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Get a demo